Let's Talk About: How Much Do Glasses Cost?
How much do glasses cost? is one of the most frequent questions people ask – and it’s one of the hardest to answer. When you consider the different coverages in vision insurance plans, lens materials and designs, and the myriad of frames options, eyeglass pricing is really complex. It’s kind of like asking, “How much is a new car?” In this series of articles I am going to help you understand eyeglass costs, so you can make a better decision when you purchase new glasses. Let’s get started – Dr. Moody
Section 1: Why Eyeglass Pricing Can Feel So Confusing
Here are the main factors that determine how much you will pay for glasses:
Let’s start with this: it isn’t your fault or lack of understanding, it’s the optical industry’s complexity.
Multiple factors affect your price, including frame choice, lens materials, lens treatments & coating, and the prescription you need.
Marketing tactics that can make comparison shopping not only complicated, but sometimes nearly impossible.
Advertising that state “glasses starting at” rarely tell the whole story. Just like with a car, the advertised price rarely tells the whole story.
Section 2: What Determines How Much Do Glasses Cost?
When patients ask, “How much do glasses cost?”, they are really asking about a number of factors:
Frame selection is a big factor. There are designer lines that have large markups, there are cheap frames that aren’t made particularly well, and there is everything in between.
The lens material…plastic, polycarbonate, high index for thinner lenses, etc…will affect your final price.
Your prescription power can affect the price, particularly if you have a higher RX and want a thinner and lighter lens.
Lens treatments, like AR (anti-reflective) blue light treatment, Transitions, polarized sunglasses, etc.) can greatly affect your cost.
Section 3: Common Questions about Vision Insurance
Vision insurance is one of the most confusing aspects of eyeglass pricing – and for good reason. Here are the questions we hear most often:
Why is my vision plan different from my friend’s or coworker?
What do those co-pays and allowances actually mean?
How do my vision insurance affect my out-of-pocket costs?
Section 4: How Much Do Additional Pairs of Glasses Cost?
One of the biggest misconceptions we hear is how much additional pairs of glasses cost. The reality might surprise you:
Why a second or third pair often costs less than you think.
Use your vision coverage on your first pair and get discounts on additional pairs.
Prescription sunglasses are “like a drug”…once you have them you always want them.
Think of how many pairs of shoes you have? Did you buy them all the same day? Often we add a couple of pairs at a time or go back to get another pair later. Either way, we build our collection. Building your eyewear collection can be the same process.
Section 5: How to Shop Smart
Smart shopping starts with knowing what to look for – and what to question. Here’s how to protect yourself:
Watch for these “Red Flags” in advertising.
What questions you should ask when comparing eyeglass pricing.
What “50% OFF” and “Buy One/Get One Free” really mean.
